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Mike Proctor
  • WORK
  • ABOUT
  • CONTACT

Bob's Red Mill

GOOD FOOD FOR ALL. 
Generating national awareness and pull-through at retail called for hyper-targeted media across the top 9 U.S. markets for natural foods consumers. Moving into year 4 of the campaign, a combination of TV, online video and digital messages create a powerful demonstration of this beloved NW brand’s mission to deliver “Good food for all.”

MEDIA STRATEGY: cable television / online video / digital display and retargeting / print advertising

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